Privacy policy

Privacy policy

We would like to explain in this personal data protection policy the nature of the personal data we collect, how we process them, the measures we take to ensure their security, and the nature of your rights.

Our Policy is subject to change at any time by us, and these modifications will take effect immediately. We invite you to refer to it regularly to become aware of its latest available version.

By using our website www.lautrethe.com, you declare that you accept the terms of this Policy and consent to the collection, use, and disclosure of your personal data in accordance with the Policy. This Policy applies to all personal data that you provide to us directly or indirectly. If you disagree with the terms of the Policy, we invite you not to use our website.

For any information, you can contact us here.

1. WHO COLLECTS YOUR PERSONAL DATA?

Your personal data collected in the course of our activities are primarily processed by:

L'AUTRE THE represented by Arnaud DHENIN (manager).
17 rue Lacharrière – 75009 PARIS
Siren: 501664445 RCS PARIS
VAT Number: FR3250166444

2. WHEN DO WE COLLECT YOUR DATA?

We collect personal data from you either directly or indirectly through our service providers, particularly when:

  • You browse our Site or use our Services on our Site,
  • You create an account on our Site,
  • You log in to your account on our Site,
  • You use your account on our Site,
  • You subscribe to our newsletter,
  • You place and pay for an order on our Site,
  • You write a customer review, a comment on our social media or on our Site,
  • You contact us through various channels including contact forms, postal mail, or by phone,
  • You have given your consent to third parties to send us personal data about you,
  • You share your content on our UGC (User Generated Content).

We only collect your personal data when it is strictly necessary and legal. We are committed to collecting only the minimum personal information necessary for the purposes covered by this Policy.

In the event that we need to use your personal data for purposes not covered by this Policy, additional consent will be requested. Such consent is not mandatory but may sometimes be necessary for us to respond to your needs/requests.

However, please note that your consent will not be required if the processing of your personal data is justified by a legitimate reason, provided that such use does not have an adverse effect on your own rights and interests.

3. HOW DO WE COLLECT YOUR DATA?

We may collect personal information about you from various sources, including:

  • Personal data collected directly from you, which you voluntarily provide, especially through collection forms (e.g., name, surname, contact details, etc.);
  • Personal data collected indirectly, automatically or with your express consent when using our Site.

4. WHAT PERSONAL DATA DO WE COLLECT?

In this Policy, "your personal data" refers to information or elements of information that allow you to be identified directly or indirectly. This generally includes information such as your name, address, profile picture, email address, and phone number, but may also include other information such as your IP address, shopping habits, information about your lifestyle or preferences.

Although the exact details of the personal data we collect vary depending on specific needs, we generally collect the following data:

When?

What data?
When you browse our Site and/or log in to your account Your name, surname, email address, login data, technical data including your IP address, browsing information related to your device
When you create your account on our Site Your name, surname, email address, address, date of birth, Facebook ID (if linked to Facebook)
When you subscribe to our newsletter Your email address
When you order a product or service on our Site Your name, surname, email address, order content, billing address (type of address: home, work, etc.), delivery address, mobile/landline phone number
When you leave a review on a product and/or service on our Site, or on our social media The content of your review
When you post content on our UGC, or social media The content posted (image, photograph, video, review…)
When you contact our Customer Service Your name, surname, email address, postal address, date of birth, phone number, order number, the content of your request.
When you authorize third parties to transmit data to us The content of the data you provide to them

These data are collected fairly; no collection is made without the persons being informed.

5. FOR WHAT PURPOSES DO WE COLLECT YOUR DATA?

The processing we implement serves an explicit, legitimate, and determined purpose.

Any processing of your personal data that has a purpose other than the ones listed below will require your consent unless justified by a legitimate interest.

For our part, the processing of your personal data allows us to offer you the services of the Site, ensure their improvement, and maintain a secure environment, including:

  • Manage the operation and optimization of our Site and our services and products;
  • Help accelerate your future activities and experiences on our Site;
  • Evaluate the use of our Site, our products, and services and analyze the effectiveness of our advertising campaigns and promotions;
  • Personalize your experience on our Site and other platforms and evaluate anonymously and globally the activity on our Site and other platforms (we particularly take into account the time of your visit, if you have visited it before, and which site referred you);
  • Make our Site easier to use and better adapt our Site, our products, and services to your interests and needs;
  • Allow you to access certain personalized content (such as promotions, recommendations);
  • Monitor your orders on our Site, including all payments, refunds, and logistics;
  • Communicate with you about the services, products, offers, and promotions available on our Site;
  • Handle all your customer service requests;
  • Enable you to post content on our UGC or share content on our social media;
  • Comply with applicable laws, including security and fraud protection regulations, and protect you from fraudulent transactions and other malicious activities;
  • Send you our newsletter if you have opted in to receive it.

Finally, in the event of a merger, sale, or transfer of assets of our company, your personal data may be transferred to the parties concerned as part of the transfer of these activities.

6. WHO HAS ACCESS TO YOUR PERSONAL DATA?

Your personal data is only accessible to our employees, the service providers we have carefully selected, and the authorities or third parties with whom we need to share your data in order to perform our contract with you, comply with our legal obligations, or protect your legitimate interests.

Your personal data will not be sold, rented, or otherwise transferred to third parties for purposes other than those stated in this Policy.

The third parties to whom we may transfer your data are:

  • Payment service providers (e.g., Stripe, PayPal);
  • Shipping providers (e.g., La Poste, Chronopost);
  • Service providers we use to improve our website or services (e.g., our hosting provider, Google Analytics, social media platforms, etc.);
  • Authorities, in accordance with applicable laws and regulations (e.g., tax authorities, police authorities, judicial authorities).

We ensure that these parties agree to comply with the applicable legal framework for the protection of your personal data and treat your data with the utmost confidentiality.

7. WHAT IS OUR COOKIE POLICY?

We use cookies to offer content, services, and advertisements tailored to your interests, perform visit statistics, store the provided data, and optimize browsing paths.

Here are the main cookies on the Site:

Cookie Name Purpose
_ga This cookie is necessary for the operation of Google Analytics to measure data related to users of our site. The stored data is anonymous and contains no personal details. The data is stored under the responsibility of Google.
_gat This cookie is necessary for the operation of Google Analytics to measure data related to users of our site. The stored data is anonymous and contains no personal details. The data is stored under the responsibility of Google.
_gid This cookie stores a unique ID to generate statistical data about the use of the site.
On this Site, Google uses cookies to store information about the content you've viewed in order to deliver personalized advertisements when you visit other sites.

These cookies primarily allow:

  • To recognize you and automatically log you in by remembering the information you entered in the forms on our Site (registration or access to your account) or the products, services, or information you selected.
  • To remember your selection of items in your cart until payment is confirmed.
  • To adapt the presentation of our Site to your device's display preferences (screen resolution, operating system, etc.).
  • To provide access to reserved and personal areas of our Site using your login credentials.

Google Analytics cookies are used to evaluate the frequency and volume of visitors to our Site and thus ensure the improvement of the Site's operation and ergonomics.

You can at any time authorize, limit, or prohibit cookies by modifying your browser settings.

Your consent to the placement of cookies on the Site will be considered valid if:

  • you continue browsing by clicking the "Ok, accept all" button on the cookie banner, or click an element of the Site such as an image, title, button, etc., or go to any page other than the page visited on your first connection to the Site;
  • you continue browsing without setting the trackers after clicking the "Learn more and set trackers" button on the banner informing you of cookie usage.

This consent will be valid for a period of thirteen months from the first deposit on your device.

Limiting or prohibiting cookies on your browser may alter your access to certain services on our Site.

If you wish to restrict or block all cookies deposited by our Website or by other websites/apps, you can do so by going to your browser settings. The Help function in your browser will guide you on how to proceed.

8. WHO ARE THE RECIPIENTS OF YOUR DATA?

L'Autre Thé is the sole recipient of your personal data, and we do not sell them.

However, if necessary, we may communicate your personal data to authorized and designated recipients, namely:

  • All employees of L'Autre Thé;
  • Our advertising, marketing, and promotion agencies to help deliver and analyze the effectiveness of our advertising campaigns and promotions;
  • Third parties required to deliver a product or service, such as a delivery or postal service delivering a product you have ordered;
  • Third-party service providers, such as website hosting providers;
  • Web analytics providers, such as Google;
  • Our service providers and/or business partners when sharing is necessary to achieve the purposes mentioned above;
  • Administrative or judicial authorities when they request us to disclose your information;

We require these recipients to implement all necessary and appropriate technical and organizational measures to ensure the confidentiality and optimal security of your data against misuse and to use them only in accordance with our instructions and applicable laws and regulations, notably by signing a personal data protection agreement.

9. HOW DO WE PROTECT YOUR DATA?

As the data controller, we take all reasonable precautions to preserve the security and confidentiality of your personal data by implementing organizational, technical, software, and physical measures and require our partners to do the same.

Access to your personal data is restricted to prevent unauthorized access, modification, interference, loss, and/or misuse. However, despite our efforts, we cannot guarantee the absolute security of the transmission or storage of your personal data on the internet as the internet is not a sufficiently secure environment.

10. HOW TO EXERCISE YOUR RIGHTS?

In accordance with the French Data Protection Act of January 6, 1978 as amended, and the General Data Protection Regulation (GDPR) n°2016/679 of April 27, 2016, you have:

  • The right of access to your personal data;
  • The right to rectify your personal data;
  • The right to object to the processing of your personal data for legitimate reasons;
  • The right to erasure of your personal data subject to legitimate reasons;
  • The right to portability of your personal data as of May 25, 2018;
  • The right to "digital death" under the law for a Digital Republic, by providing us with instructions regarding the retention, deletion, and communication of your personal data after your death. These instructions can be registered with a certified "trusted third party" by the CNIL. If no person is designated to ensure the execution of these instructions, your heirs will be designated.
    In the absence of instructions given during your lifetime, your heirs will have the option to exercise certain rights, particularly the right of access, if necessary "for settling the deceased's estate," and the right to object to the closure of your user accounts and the processing of their data.

To exercise these rights, simply submit a written request:

  • By sending a postal letter to the following address: L'Autre Thé – 17 rue Lacharrière – 75011 PARIS
  • By sending an email via the contact form.

You will receive a response within one (1) month from the date of receipt of your request. However, we reserve the right to refuse to respond to manifestly unfounded requests.

How to unsubscribe from our newsletter lists?

Unsubscribing from our newsletter lists is available via the unsubscribe link at the bottom of all our newsletters.

11. WHAT IS OUR POLICY REGARDING MINOR'S PERSONAL DATA?

Our Site is intended for adults or minors with the consent of their legal representative allowing them to place an order on the Site.

We do not knowingly collect or process personal data of minors.